Costs & pricing

Professional landing page in Germany from €300

Smartphone showing a modern landing page with a violet call-to-action button on a dark desk

Not every business needs a website with ten subpages straight away. Often one well-made page is enough: who you are, what you offer, why people can trust you – and how to reach you.

That's a landing page. Here's what it costs in Germany, when it's enough and what it absolutely has to include.

What is a landing page?

A landing page (or one-page website) is a website made of a single, long page. Instead of a menu with many subpages, visitors scroll through everything that matters – and end at one clear goal: call, message, enquire.

That makes it fast, easy to follow and especially pleasant on a phone. Which is where most of your customers search today.

When is a landing page enough?

A landing page is the right choice if:

  • You're just starting out and want to look professional fast.
  • You have one clear offer – a barber, a tradesperson, a cleaning service, a coach.
  • Your customers come through referrals and only want a quick check that you're legit.
  • You're promoting a campaign or product and want to send ads to one focused page.

A full website is better if you offer many different services, want to be found in several cities, or need features like online ordering and booking. Read what that costs in our article How much does a website cost in Germany in 2026?.

What a good landing page must include

A page is quick to build. A page that brings in enquiries isn't. These building blocks belong on it:

  • A clear headline: within three seconds, people must know what you do and for whom.
  • Your services: short, concrete, no buzzwords.
  • Trust: real reviews, photos of you and your work, numbers.
  • One clear next step: call, WhatsApp or an enquiry form – visible without searching.
  • Fast loading: under two seconds. Otherwise visitors leave before they see your offer.
  • Legal must-haves: Impressum and privacy policy. In Germany, even a single page needs them.

Example: Qusai Barbershop in Willich-Schiefbahn

A good example is the page we're building for Qusai Barbershop in Willich-Schiefbahn, near Düsseldorf. A barbershop doesn't need ten subpages. Customers want to know: what does it look like, what does a cut cost, who's cutting, and where is the shop?

One single page answers all of that:

  • A strong first impression with its own black-and-gold look that matches the brand.
  • Two areas on one page: men and women, each with its own switchable price list – because the salon has a separate women's area.
  • Team and gallery with real cuts instead of stock photos.
  • Address, phone and map right at the end – one tap to call or get directions.

The result: everything important at a glance, fast on a phone and focused on one goal – getting the customer through the door. See more projects in our portfolio.

What does a landing page cost in Germany?

Market prices vary widely:

  • Website builder: €10 to €40 a month – but you build it yourself.
  • Freelancer: typically €300 to €1,500.
  • Agency: often €1,000 to €3,000 and more.

The price mainly depends on whether the page is custom-designed, who writes the copy and whether hosting and domain are included.

What a landing page costs at Ouceal

From €300 one-off. Included:

  • Custom design that matches your brand – no builder template
  • Development optimised for phone, tablet and desktop
  • Fast loading and clean code for Google
  • Contact via call, WhatsApp or form
  • Hosting and domain for the first year

After the first year, you decide: book ongoing care for €30 a month – hosting, domain, updates and changes included, cancel any month. Or take over hosting and domain yourself. You get the source code either way.

Ouceal is a small business under § 19 of the German VAT Act (Kleinunternehmer). All prices are final – no VAT is added.

Start small, grow later

The biggest advantage of a custom-built landing page: it grows with you. When new services, references or locations come along, we add more pages – without rebuilding everything. With many website builders, that's exactly the moment you start from scratch.

So today you only pay for what you need today.

Bottom line

A landing page is the fastest and most affordable way to a professional online presence – if it's done right. Clear structure, real content, fast tech, an obvious next step.

With Ouceal you start from €300, hosting and domain included for the first year. Read more about how we work on our website development page.

Frequently asked questions

How much does a landing page cost at Ouceal?

From €300 one-off. That covers design, development, mobile optimisation, plus hosting and domain for the first year.

What happens after the first year?

Your choice: book ongoing care for €30 a month (hosting, domain, updates and changes, cancel any month), or take over hosting and domain yourself. You get the source code either way.

Is a landing page enough instead of a full website?

For many small businesses, founders and single offers, yes. If you need many services, pages for several cities or features like online ordering, a full website is the better choice.

Can I turn my landing page into a bigger website later?

Yes. The landing page is custom-built, not made with a website builder. More pages can be added at any time without starting over.

Is VAT added?

No. Ouceal is a small business under § 19 of the German VAT Act (Kleinunternehmer). All prices are final.